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Our Goal is to
Our GOgen™ onsite devices produce pure hydrogen peroxide at the point of use, using only water, air and electricity as input, and directly at the low and safe concentration required.
By doing so, we enable substantial savings in transportation and handling costs; improved occupational safety; and increased supply reliability. The safe, low-concentrate hydrogen peroxide produced by our systems breaks down after use to pure water and oxygen, leaving no unwanted residuals behind.
CEO
A seasoned clean-tech leader, Ziv has a history of transforming disruptive technologies into successful companies, like CellEra (acquired by Elbit), while also mentoring future entrepreneurs and bringing a strong academic background in physics to the table.
CTO
Rasmus brings expertise in developing catalysts for electrochemical processes through his 2015 PhD at DTU (with a Stanford research stay) and his Elite Master’s in Sustainable Energy. He leverages this experience at HPNow, leading core technology and intellectual property development.
Director of Products
Arnau’s PhD in Physics at DTU, including research at Stanford, yielded groundbreaking discoveries in electrochemical hydrogen peroxide production. Leveraging this research, he led the DTU Proof of Concept project that became the foundation for HPNow’s core technology.
Production Manager
A mechanical engineer with vast production experience, Michael excels in mechanical design and efficient manufacturing. He leads HPNow’s production team and manages procurement.
Sales representative
Leveraging his international experience in sectors like industrial, agricultural and maritime, Tiret excels as a business developer passionate about sustainable technologies. He thrives in building new markets and engaging clients through innovative approaches.
Sales representative
An agronomist from Miguel Hernández University of Elche, José brings extensive experience in agriculture sales and project management to the table. He has a proven track record of leading irrigation projects across Central America and the Iberian peninsula, both for NaanDanJain and his own venture.
Sales Director Agriculture, North America
A seasoned sales executive with over ten years in business development, Cord has a proven track record in growing revenue and generating leads. His experience in the horticulture industry, a key market for HPNow, comes from previous sales and account management roles at US ag tech companies.
Regional Sales Manager Industrial, Europe & Middle East
With nearly 25 years in Sales & Business Development, Wayne focuses on Industrial Water Treatment at HPNow. Using his previous experience with Xylem and Evoqua, along with already established connections, his primary focus is on Data Centre Cooling and Light Industry applications.
CEO
A seasoned clean-tech leader, Ziv has a history of transforming disruptive technologies into successful companies, like CellEra (acquired by Elbit), while also mentoring future entrepreneurs and bringing a strong academic background in physics to the table.
Mark Redshaw brings 20+ years at Evonik across diverse leadership roles to Evonik Venture Capital. Before founding the team, he led sustainability efforts in Evonik’s Nutrition & Care business, including environmental and social impact initiatives. His experience spans heading a global leader in amino acids and managing operations across Africa and the Middle East. Mark holds a PhD in agriculture.
A chemical engineer by training (first-class honors from UNSW), Michelle brings a wealth of experience in investment, business development, and strategy across continents (Europe, North America, Australia). Before leading AP Ventures’ digital and innovation efforts, she advised diverse clients (start-ups to multinationals) at L.E.K. Consulting and held senior strategy roles at Anglo American.
Leveraging his 25+ years in global leadership roles (including CTO at Royal DSM and leadership in animal health R&D), Marcus (PhD in Polymer Chemistry, 1997) now heads Novo Holding’s Bioindustrials team, driving innovation and portfolio growth. His passion for sustainability extends to his role on the World Economic Forum’s Global Expert Network.
Green oxidation through onsite hydrogen peroxide generation.
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